Wednesday, January 7, 2009

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Without realizing in many cases every day we stand in front of a television screen and then receive a barrage of entertainment and news, the latter with a dessert products "light" entertainment, fashion and other content that help to digest the heavy meal of the worldwide reality.
Television is an intruder who appears in our room quietly in the courtroom and in public places. In short, this is part of the contemporary world. These latter observations are typical of a review that we have been hearing for a long time and make assumptions every day knowing the environment. Fortunately
in some sectors of the Colombian population are emerging trends and to enter really know the scope of television, as proposed, José Manuel Pérez, the book "The Educational Challenge television ", which constitutes the basic text for students of social communication and all communications professional.

Traditional theories placed in front of the TV to a passive spectator. This is the first mistake that we committed, not realizing that this is television we see mechanical and routine and order of the senses, we are active. The new wave seeks to raise awareness in society about the need to know television. Accept that from school, college and even more from home, never prepares active viewers, despite this mass medium in many cases replaced the family and school.

Recall that an active viewer is achieved to the extent of their participation in various fields. First as a spectator you have the freedom to choose, as an interpreter of the messages being critical and aware, as a user of television rights and finally requiring participating and demanding on TV you want.

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TELEVISION CULTURAL IDENTITY AND MEDIA

First is "cultural identity" : concept that has emerged and spread with the decolonization of Asia and Africa after World War II and then applied in Latin America. It is worth noting here that when people reaffirm their identity, what it does is autorepresentarse and eigenvalues. But all is not there.

Secondly, the representation of society itself is not enough to set up your identity. It is necessary and often in contradictory ways, to integrate this representation with the idea that others, ie, members of other cultural groups, are made of that identity. A near it, the Intergovernmental Conference on Cultural Policies in Latin America and the Caribbean held in Bogota, claimed that cultural identity is "the basis of peoples", springs are your past and your future projects, so that is never static but a historic and designed in the future, to always be up to improvement and renewal.


The other term is "acculturation." The closest definition has to do with the resulting set of groups of individuals from different cultures come into continuous and direct contact. They are also the changes that occur in the original cultural patterns of one or both groups. The result is almost never a complete change in the cultural pattern above.


For the curious:
http://www.antropologiavisual.cl/baldassarre.htm
http://www.disaster-info.net/desplazados/informes/rut / 10/default.htm
On resilience: http://www.cecnews.org.ar/newsletter/03_resilencia.htm



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ACCULTURATION

I am disturbed by the results that leave the media to their recipients.
The phenomenon of mass media also concerned sociologists, psychologists, educators and a few in the mass public. No doubt the media is a new way of making culture.
Men and women are acculturated through sophisticated communications technology that will deliver messages in packets that form a sort of mosaic pieces, a sort of patchwork quilt without logical order no internal structure between yes.
The press, radio, television and advertising are constantly delivering messages to the public made with refined expressive technique with general features among which we highlight in the first place they have a precise objective, the recipient is the mass or community and use of attractive forms of message transmission.
These elements lead to the conclusion that really means is creating a cultural environment, individuals are bombarded daily by such means with a huge amount of information that are disordered resulting in what many call a "mosaic culture" heterogeneous and fragmented.
This set of information primarily aimed at the immediate gratification of the tastes of the majority, then modeled a type of culture known as "mass culture." Being educated in this context means then be informed and be able to do many things synthesis conveyed by the media. Mass culture thus involves a "common knowledge" that leads to the information society towards uniformity by which individuals are overcrowded, that is, they print the same mindset "public person" and manipulated to follow the views and adopt the behaviors "suggested" by the media communication.
From the university, as future journalists, and as professionals in this field, we have a big order, for readers, listeners and viewers, an audience critical and reflective, that rather than accept the imposition of media, suggest themes and east to the media by way of a true democracy in communication.

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THE BOOK "DISAPPEAR?

Source Image 1: http://www.lacoctelera.com/myfiles/jesusandres/NocheDeLosLibros.jpg

On this occasion I will refer to the role of books as traditional as it is coming to digital displays.
Between 1998 and 2000, Congress of publishers and book fairs, there were discussions which led to the disappearance conclusion of the book as we knew it and predicted the triumph of the internet version on the pages of pulp.


In 2004, it became clear that such a forecast was wrong. Not only the print remains in force, living with a digital option, but new technologies have developed ways to produce version traditional. Book
change in substance there was much less. The truth is that new technology made possible, in just a few years, the classics of literature were digitized, ie, taken up and incorporated into the new modality. But apart from previous production include text, Internet influences the production of new content, but this contribution can be verified more slowly.


Today, it is possible to find innovative proposals related to writing and also an increase in titles published come from new authors, authors that traditional media would not be edited.


is worth remembering too, that since its inception, the e-book has sought to reproduce the print. The latest developments also follow that line: that of a book with the size and shape of the traditional paper, which can happen with absolute fidelity the pages of a publication. Then there are more reasons to ensure that virtual culture is unthinkable without the model of the printed book, perfected over years and years of life.

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Let's start with this question: Is the quality of life is related to what one has or what one is?


remember that the mass media are engaged in bombarding us with images to convince us that life is: increasingly take home, car, clothes, travel and all that is possible to dream. to the brand of soap you use, "it apart as a person. The idea of \u200b\u200b "coseismic" is clearly fueled by those who produce and sell things. But reality sometimes makes us doubt that happiness: Millionaires and celebrities who commit suicide, take drugs, get drunk ...


So is it true that money can not buy happiness?
Those who say that, remember that often folk tale, about the king who sought the man's shirt and wear it happily discovered that the only happiness he found ... he had no shirt. Of course this story so often repeated that they have a few shirts. Both positions
bother me much: the "coseismic", better known as consumption, because it alienates the person through ownership of things. And also the "pobrismo" (Apology to poverty), it seems to me hypocritical and manipulative. In short, do not think the money nor do I think of happiness in the happiness of man without shirt.


Everyone deserves a decent material life. Moreover, it is almost a prerequisite for people to enjoy other needs less land, because hungry and homeless, for example, is hard to concentrate on reading a good book.

These considerations lead us to differentiate the concepts of living and quality of life.
The living is a socio-economic category, which evaluated in terms of material goods and services available to the public as well as quality in their distribution.
Meanwhile, quality of life, Sico-psychological category, which refers to the subjective well people feel, in terms of meeting their needs.

Image Source:

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HALEMOS QUALITY OF LIFE OF BOOKS: WHY WE ARE WELL?

The author is a geneticist Emilio Yunis (pictured), born in Sincelejo, Colombia, in his paper argues that in Colombia there is no nationality. The existence of subcultures is what determines the personality of today's Colombia, and in the XXI century, live in a country touch. Interestingly
this geneticist no reason for us to continue thinking that the origin of everything in this country are the genes. It argues that what we have here is social domination of some over others. "History has made us violent," he says. For him there is
genes white, black or yellow, either corrupt or violent. All are at home we have built since the arrival of the English. Unfortunately
in our country developed regions such as sub-cultures to become what we call cultural intermarriages, meaning that we look at ourselves. Do not look outside, other, other regions are outsiders, are strangers, their world view is not important to us.
Another reason for us to be so, is the lack of means to communicate to the regions. There are highways and roads that link the capitals sparingly. Rather we are a country interconnected by newspapers, radio, television and airlines.
With these reasons justifies the violence in Colombia sits widely through the media, but someone tell the truth Huila feels neither knows of violence in Cali, nor is there a collective consciousness to accommodate principles of justice, combat corruption and to support the constitution.
finally scored in this review of the book: why are we so? What it says Emilio Yunis, we are always looking for a Messiah, a savior and as the God-like abandon it. In this country anyone launches an idea, the media will echo and start dancing to the country out of underdevelopment eso.Para offers a true integration of the regions, not paper as at present.
additional pages or to browse on Emilio Yunis:

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Image: http: / / tramoya2.blogspot.com/2008_06_22_archive.html
ever said Gabriel García Márquez that Colombians have the vice of habladera, and going to the other extreme, states on the basis that Colombia is a land of poets: The above are approaches that lead to the same conclusion, the fascination with the word. And if we add the possibility she discovered long before the reality or the "internet" easily fall into the addiction or the like on the radio, that wonderful discovery of Guglielmo Marconi and others found him to use the airwaves.

In much broke and still break the provincialism to integrate into the global village, thanks to the magic box of Pandora that in the early 20 th century occupied a large space in every home, and today, with its versatility, with us almost as part of our daily clothes and gives us personal dose of music, news, humor, poetry, return to the past and aesthetic manifestations of the people, nostalgia for the future or mere entertainment.

today is very important to emphasize the importance of radio, as listeners everywhere and at all times, not realizing its charming magic.
radio over other media, we only demand one of the five conventional senses, hearing, and allows according to creativity of those who stimulate their auditory message provide the remainder on their own: The creative imagination, the evocation and dream.

Addiction Radio is a creative, not destructive, that we took it further, favors the aesthetic sense, respect diversity of thoughts and feelings between men and women.

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RADIO MEDIA

For more than 20 years left in Colombia a strong criticism of the media. Easy to refer to the press, radio, television or film, commented that they are a threat to society and that country's many problems are solved by transmitting positive messages by the media. That is, neither more nor less, we are asserting that the viewer is passive.


The researcher Umberto Eco calls this common position "The attitude of the missionary." In Indeed, the missionary is a person who feels the absolute truth, that which is necessary for others to acquire the level he has, or the ideal level.

Today I invite readers and media critics look at the new thinking, which proposes a receiver from a different perspective than the one established by the laws that give rise to value judgments. Judging
readers, listeners or viewers as passive and "swallowed whole" is telling us that our society is afraid of the recipients, the public.


The reasoning that is usually followed is very simple: first defined media instruments equipped with an almost magical power, which could only escape through critical consciousness. This, in turn, would be acquired in a long process of study and maturation.


To go no further, what is being said in the media criticism is currently only a privileged group can read, see and hear the media in peace. The other, the vast majority of the population especially children and the poor, would be victims of the media, manipulated by them. Gradually we get a monstrous idea of \u200b\u200bthe media as devices that we are dominating.


I want to finish my comment for now, say that reality points to a recipient who think and choose, as the author indirect but critical of the work or programs. You are the signals the kinds of characters, situations, news, dramas or processing of information.

Sunday, January 4, 2009

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Of course this is not a new discovery of land or the finding of that famous Atlantis pictured in these images.

The Seventh Continent is a term that came into use since 1997 to refer to all the telematics space and cyberspace, about computers and the Internet. That is the new continent, which is handled by 12 or 12 machines of information servers, which belong to the U.S., one British, one Swedish and one Japanese. Also as interesting figure indicates that the global information network currently accessed only 10 percent of the world's population but more than half, but manages its language and knows the technical resources, but do not know how to take advantage and is allowed to manipulate the media.
is time to remember then that globalization is clearly present on the Internet and who we are not prepared to get good use and seek their contribution to humanity, we can easily fall into the alleged cultural domination imposed by the servers. Do not forget that in the new continent or the seventh continent, few countries have the power to handle a project of global hegemony.
is not isolated from the world and close our borders to technological progress but do not fall into the trap of misguided globalization at the level of the economy and other sectors, where power is concentrated in few countries.

Internet is a good alternative to achieve our development and growth but do not forget what happens to the great mass media: The information flow is still imposed in a north-south and forget our realities.